PROFESSIONAL AND DATA-DRIVEN – FROM USABILITY TO JOY OF USE
User and Customer Experience Consulting
Aligning Customer Needs, Experiences, and Satisfaction
Improve Customer Experience: Your Benefits
01. Happier Users
Customer satisfaction grows when positive customer experiences exceed expectations and are consistent across all touchpoints.
02. Better Conversion Rates
Improving conversion rates maximizes the value of each customer interaction and increases your e-commerce revenue.
03. Better Lead Generation
Lead generation strengthens customer loyalty and helps marketing by targeting potential prospects and fostering long-term relationships.
04. Increased Interaction
Accessible web offerings with good UX across all touchpoints drive higher traffic and boost customer satisfaction and conversion rates.
05. Improved SEO
An optimized UX leads to better SEO, as user-friendly websites are visited longer, improving search engine rankings.
06. Reduced Support Effort
Meeting expectations across all touchpoints leads to fewer support inquiries, reducing your staffing costs.
Even a single negative experience can drastically reduce referral rates. At the same time, a positive experience can make the difference between a one-time purchase and a long-term customer relationship. Satisfied customers are more likely to return, recommend the product, and contribute to the long-term success of a company.
Our UX-Check Offer: Approach, Insights, and Solutions
Our established PIA UDG UX-Check format has been known across the industry for years and is featured as an expert series on Werben & Verkaufen (W&V, one of the most relevant trade magazines for the communications and media industry) in the “UX & UI” category.
01
Creating a Foundation
Together, we clarify which target groups we focus on and their individual needs. Based on this, we formulate use cases that are examined by our UX experts.
02
Applying Methods
Our UX experts assess how well your website meets the users' goals and tasks. Additionally, your product is holistically evaluated according to dialogue design principles to ensure that important design and interaction rules are followed.
03
Analyze & Prioritize
We evaluate the results and rank them by priority: from the highest priority to optimizations that are more cosmetic in nature
04
Concrete Recommendations
Based on this prioritization, our UX experts provide clear and actionable recommendations. In many cases, these are illustrated with visualizations. We present the recommendations to you and discuss them together.
Digital Marketing & Sales Transformation: CX Strategy and Implementation from a Single Source
Quick Feedback
With our UX check, you receive valuable insights within a few days to optimize customer satisfaction at your digital touchpoints – no matter the project phase.
Concrete Recommendations
We provide you with a prioritized results list, supported by specific action recommendations and visual examples.
Tailored Focus
The UX review can be customized to your specific questions and use cases.